Financial freedom and inclusion for people and companies: Bitso presents the future of money at Web Summit Rio

Financial freedom and inclusion for people and companies: Bitso presents the future of money at Web Summit Rio

Financial freedom and inclusion for people and companies: Bitso presents the future of money at Web Summit Rio

Bitso -Latin America’s leading Financial Services company powered by crypto- celebrates its 10th anniversary this month. The company, which stood out for being the first crypto unicorn and gaining more than 8 million users, will take advantage of the momentum to present the history of money and the future of finance on the stages of Web Summit Rio 2024, one of the biggest technology and innovation events of the region. The truth about digital money and consumers Bitso CEO and Co-founder Daniel Vogel will keynote at the Center Stage on April 18th at 3:05pm, on the truth about digital money and consumers. Daniel will give a brief overview of the history of money and finance, and dives into what the future looks like in a digital world. “Crypto will revolutionize finance, as the internet revolutionized communications, but faster.

Each day, more people and companies are discovering the benefits of crypto, looking beyond its role as solely an investment and exploring its innovative technology and potential of redefining what money can become”, says Daniel Vogel, Bitso CEO and Co-founder. Crypto bros Also on April 18th, at 2:50pm, Bitso CMO Beatriz Oliveira will participate in the Crypto Bros panel on stage 3 (Web3), addressing an important debate on diversity and inclusion and bringing data that prove that male dominance in the crypto market tends decreasing over time. A few weeks ago, Bitso released the Crypto Landscape in Latin America report, which showed that women’s interest in the crypto world is increasing across Latin America, even though it is a male-dominated industry. Women’s participation is growing rapidly, especially in Brazil and Colombia.

At a regional level, crypto transactions by women increased by 2 percentage points in the second half of 2023, compared to the same period in the previous year, representing 27% of total transactions made. In Brazil, this rate was higher and reached 31%. “Crypto is a highly inclusive sector, which offers the most diverse population the possibility of participating in the financial system in an accessible and secure way. Promoting a greater presence of women in the market is a responsibility of all of us who lead the sector and this commitment must begin within companies. For the market to have products that serve both male and female audiences, it is essential that the teams that develop them are diverse. Therefore, Bitso is publicly committed to reaching 50% of women in its leadership roles by 2025”, says Beatriz Oliveira, Bitso CMO.

Technology transforming companies’ cross-border payments The use of blockchain technology by the institutional sector is also growing exponentially. During Web Summit Rio 2024, Bitso will also present the infrastructure for the future of cross-border payments through its Bitso Business segment. For Thales Freitas, Director of Bitso Business and CEO of Bitso Brazil, who will be at the event, one of the great advantages of technology is allowing new companies in the digital economy to make faster, transparent, and cost-efficient cross-border payments. “We are a payments infrastructure provider leveraging blockchain-based technology that enables global companies (and their customers) to pay and get paid in local currency and move money across borders.

Today, this is essential for digital companies that want to explore new markets across the world”, comments Thales. About Bitso Bitso is Latin America’s leading Financial Services company powered by crypto, with a community of more than 8 million clients and 1,700 institutional clients. Bitso offers a wide range of products: from a secure and easy-to-use digital platform for earning returns, making international transfers and payments, to exchanging and storing a variety of more than 50 cryptocurrencies, as well as crypto-powered products for institutional clients, including crypto-investment and transactions, cross-border payments, among others. Founded in 2014, with over 500 employees in 35 different countries, Bitso is working to make crypto useful by unlocking the power of borderless, secure, and easy-to-use financial products. Bitso remains committed to empowering the region by providing universal access to the digital economy of the future and enabling a fairer monetary system.

Web Summit Rio
Web Summit Rio is the largest international tech event in Brazil. This year’s event will bring together over 1,000 startups, 45 percent of which are women founded. This is the highest ever proportion of women founded startups at a Web Summit event, and the largest gathering of women founders at an event in South America. These startups are joined by more than 700 investors, 200 partners, 600 speakers and 900 media from all over the World.

Web Summit Global
Web Summit runs the world’s largest technology events, connecting people and ideas that change the world. Half a million people have attended Web Summit events – Web Summit in Europe, Web Summit Rio in South America, Collision in North America, Web Summit Qatar in the Middle East and RISE in Asia – since the company’s beginnings as a 150-person conference in Dublin in 2009. In February, Web Summit held its hugely successful inaugural event in the Middle East. Web Summit Qatar welcomed more than 15,000 attendees and was supported by over 100 partners including the Qatar Investment Authority, Snap, Deloitte, TikTok, Huawei, Microsoft, Shell, Palo Alto Networks, EY, and Qatar Airways. Web Summit Qatar showcased the work of more than 1,000 startups from around the world, and helped introduce them to a network of more than 300 investors in Doha. Web Summit’s mission is to enable the meaningful connections that change the world. Web Summit also undertakes a range of initiatives to support Diversity, Equality and Inclusion across the tech worlds: this includes IMPACT; Women in Tech; AMPLIFY; the Web Summit/Qatar Foundation Scholarship Programme; and our Community Partnerships.